长沙尤度为您提供：网络编辑需要哪些技能？

In network marketing, network editing skills, which in the end? The following website editor will come and share network master" incisive" theory.

　　网络编辑是做什么的？国家给他们定性为技术工，他们自称为网络新贵;他们是勤勤恳恳的加班员，熟悉他们的人都亲切地称他们为“网络搬运工”他们都有一个美丽的梦想，想要成为一个跨时代新媒体的网络营销主宰者。他们是谁呢?答案就是——网络编辑。

Network editor do? The country to qualitative for technical workers, they called themselves online upstart; they are the overtime work diligently and conscientiously, be familiar with them are affectionately called them" network." they have a beautiful dream, to become a new era of new media marketing rulers. Who are they? The answer is -- network editor.

　　“比如，将标题改得更加符合网站的规范--放在网站首页上营销新闻应是多少个字符，网站频道首页上的应是多少个字符，文章页面应是多少个字符，都是有明文规定的，一个也不能多，一个也不能少。当然，作为一个出色的网站推广编辑，你最擅长的必须是，能为你所负责的新闻编辑出最吸引眼球的标题，来吸引读者点击。毕竟我们的考核方式是考核流量，技术部门会自动抓取流量数据，这关系到你每个月能拿多少钱。”

" For example, the title changed more consistent with the site of norms - on the website home page marketing news is the number of characters, channel of website home page is the number of characters, the article page is the number of characters, are expressly, not one, not one less. Of course, as an outstanding website editor, the best you have, you can in charge of news editing out the most eye-catching title, to attract the reader to click on. After all, our evaluation is the evaluation flow, technical department will automatically capture data flow, this is related to how much money do you get each month."

　　“商业网站没有新闻采访权，以‘网络记者’名义进行的采访活动都是非法的。”新闻出版总署新闻报刊司负责人表示，商业网站推广不是新闻单位，没有自采新闻职能，没有资格申领记者证。而对国家重点媒体所办的新闻网站，支持其依托传统媒体申领新闻记者证，开展新闻采编工作。对于这一规定，小清表示理解，毕竟国家是出于新闻管理的需要，“其实，除了不能参加一些国家重大事件的新闻发布会，其他场合都能看到网络营销编辑的身影。对于一些原创性的稿件我们也可以署自己的名字，只是名字前不加‘记者’两字，也可以考网络编辑职业资格证书，但很少有网络营销编辑会考，一来这一证书行业认可度不高，二来这个行业流动性大，网络编辑不可能一直做下去，经常会跳到其他行业。

" The commercial website news interviews, to ' network reporters ' in the name of the interview is illegal." General Administration of press and publication of newspapers division responsible person said, business website promotion is not news unit, since there is no news function, not eligible for a press pass. The national media to support its news sites, relying on traditional media for the press cards, the implementation of news gathering and editing work. For this requirement, small clear understanding, after all state for information management needs," in fact, in addition to cannot participate in some major national events in a news conference, other occasions can see network marketing editor figure. For some original manuscript we can also under his own name, only the name is not ' reporters ' word, can test network editing occupation qualification certificate, but few have network marketing edit certificate, this certificate as industry recognition is not high, but the industry flow of large, Web Editor could not have been done down, often jump to other industries.

　　曾经有人将网站编辑称为“无冕贼王”，即不需技术、无需文采的网络搬运工，他们所需要的能力就是会按住键盘的CtrlC(复制)与CtrlV(粘贴)键，将文章标题缩短或扩长到所规定的字符数区间，用PhotoShop将图片剪切到规定像素。但对于这种叫法，小清急切地澄清：“我们不是网络搬运工。”“我承认，网络营销编辑的工作首先是从‘搬运工’开始的，但如果你以为这样就大功告成，你就不是一名合格的网络编辑。当你copy了一段时间后，你也应该开始熟悉这个圈子，熟悉你的版面，熟悉很多网编要做的网站推广东西。那么，你同样可以开始你的原创之路，比如举办一些线上线下的网友活动，做一些热点事件的专题等等。”

Once the website editor called" the uncrowned king of Thieves", i.e. without the technology, without literary talent network Porter, what they need is the ability to will hold the keyboard CtrlC ( copy ) and CtrlV ( paste ) key, the article title shortened or expanded to the specified number of characters between the area, use PhotoShop clipping to the specified pixel. But for this term, Xiao Qing eager to clarify:" we are not network porter." " I admit, network marketing editorial work is above all from ' Porter ' started, but if you think that this will be accomplished, you are not a qualified editor. When you copy after a period of time, you should also begin to be familiar with this circle, familiar with your layout, familiar with many net to do site promotion. Then, you can also start your road of the original, such as the number of online and offline users activities, do some hot topics and events."

　　“其实，我们的主业并不是采访，除了文字采写外，我们更多的时间要花在维持网页更新，资源整合、内容收集、图片编辑，做专题，主持视频访谈，互联网产品如微博、博客的营销网站推广等等，虽然涉及的工作很多很杂，但我渐渐喜欢上了这份工作，因为这份工作能让人迅速成长，对年轻人非常合适，挺能锻炼人的。”

" In fact, we advocate course of study not interviewed, in addition to the text writing, more time spent in the maintenance of webpage update, resource integration, content collection, image editing, feature, host video interviews, Internet products such as micro-blog, blog marketing and so on, although the work involved a lot of very complex, but I like the job, because this job can make people grow rapidly, the young man is very appropriate, can exercise human."

　　职业定义
　　原劳动和社会保障部于2005年3月24日公示的10个新职业名单中，网络营销编辑名列其中，并已经被列入国家职业分类大典。网络编辑是网站内容的设计者和建设者，他们主要对网络信息进行采集、分类、编辑，并通过网络向世界发布，接受网民的反馈。

Occupation definition

Former Ministry of labor and social security on March 24, 2005announcement10 new occupation list, network marketing edit ranks among them, and has been included in the national occupation classification. The network is the editor of website designers and builders, they mainly on network information collection, sorting, editing, and released to the world through the network, receive users feedback.

　　入职门槛
　　能够清晰而有逻辑地表达自己的想法，具有创造性的思维，热爱写作与创作，具有丰富的背景知识; 熟悉基本的办公软件，熟悉photoshop、dreamweaver等图文编辑软件，掌握html语言;思维活跃，新闻敏感性强，能够在最短的时间内判断网络营销新闻价值并了解新闻发布的渠道; 善于交流与沟通，能够了解用户和受众的意见，与他们进行沟通 ;善于调整自己的状态，能够适应全时段采编新闻的网站推广工作强度和实时更新的工作节奏。

Entry barriers

To clear and logical expression of their ideas, creative thinking, writing and creation, has a rich background knowledge; familiar with basic office software, familiar with Photoshop, Dreamweaver graphic editing software, master HTML language; thinking is active, the new Wen Min sensitivity is strong, can in the shortest time to judge the network marketing news value and news release channels; good at communication, can understand the user and the suggestions of the target audience, communicate with them; to adjust their own state, can be adapted to all time editing news website promotion strength and real-time updating of working rhythm.

　　职业速描
　　网站推广内容的设计师和建设者;网站信息的发布与整合，网站专题的制作;与网民互动，增加网站的点击率和网民的停留时间;网站页面框架的构建与内容产品的开发、维护;拓展与网站相关的其他合作和业务，提高网站的页面流量。

Occupation sketch

Website promotion content designer and builder; Web information publishing and integration, web site feature production; interact with the netizen, increase the site click rate and netizen's residence time; Web page framework and content of product development, maintenance; development and site in combination with other cooperation and business, improve the site's page flow.

Summary: in the network marketing, network editor in addition to the basic content of screening and treatment skills, also need to deal with pictures, senior editor also need making webpage skills, special topics planning ability, another network editor also has active autonomous learning ability, to learn website search engine optimization SEO knowledge. In addition to network marketing edit website content is the most familiar, when necessary, but also with the promotion department website promotion work.