网站建设中如何结合营销策划？

  网站建设，从一味的模仿到不断的超越和创新，其中的辛酸也是常人难以体会，长沙网站建设中的领军企业长沙尤度网络http://www.csjcwl.com，做站本着以最低的成本赢得最大的效益，做站容易运营难的道理相比大家都是有目共睹的，为了让大家不要走太多的弯路，长沙网站建设中的长沙尤度网络http://www.csjcwl.com在这里详细的给大家说明下，一个新站建设中需要注意的一些问题，以便大家能够在网站建设的过程中得心应手！

Website construction, from blindly to the continuous innovation and beyond, including the bitterness and ordinary people to experience, Changsha website construction is the leader company in Changsha especially of network http://www.csjcwl.com, do a station in the lowest cost to win the maximum benefits, do a station to run hard truth than everybody be obvious to people, in order to let us not go too many detours, Changsha Changsha especially in website construction of network http://www.csjcwl.com here in detail to you, a new station construction needs to pay attention to some problems, so that we can in the process of construction site in handy!

　　第一：清晰的网站目标定位

First: clear site localization of target

　　对于网站的目标定位，大家说法不一，但是总体上要让大家有一个明确的做站目标，如果你的目的仅仅是为了炫耀或者娱乐，大可不必搞的那么隆重，相信大家做站的目的某种意义上都是出自创业或者企业建站，在励志学中有这样一句话：行动大于选择，选择大于努力。为何这样说？我们纵观人生，许许多多的人究其一生都是普通人，而还有许许多多有才华的普通人，经过多方面的验证发现这样的结果，源自他们当初的选择，如果当初选择是做贼，那么结果一定不怎么样。从中我们不难发现，不难明白其中的道理，所以只有选择正确了，才会有好的结果。做网站的道理是一样的，我们需要综合各类信息，进行分析总结，找出适合自己的发展方向，预测最终的目标，这里也需要一种画大饼的精神，我们很多站长做站的过程中很偏离发展的发现，本身是做轴承的网站，偏偏要放上美女图片，姑且不论影响如何，单单就搜索引擎来说，那就是大忌。所以定好了目标就按照这个方向发展下去，不能三天打鱼两天三网。

For the goal of the website localization, we vary, but generally will allow us to have a clear goal to stand, if your goal is simply to show or entertainment, need not do so grand, I believe we do the purpose of the station a sense is from business or corporate website, in the inspirational learning have a such words: action more than choice, than to choose. Why do you say that? We review the life, many people in his own lifetime are ordinary people, but there are many talented person, after verification of the discovery of such results, from their first choice, if the choice is a thief, then the result will not do. From which we discover not hard, not hard to understand why, we only select the correct, will be a good result. The website is the same reason, we need comprehensive information of all kinds, analyzed and summarized, find their own direction of development, prediction of the ultimate goal, it needs a kind of pie of the spirit, we do many stationmaster station process is the deviation in the development of the body is found, make bearing website, want to put on the influence of beautiful pictures, regardless of how, only on the search engine, it is taboo. So the set goal should follow this direction to develop, not three days two days fishing nets.

　　第二：注册域名

Second: domain name registration

　　我们通过各方面的准备论证，找准了自己做网站的方向，现在需要开始做网站的第二步，注册域名http://www.csjcwl.com，注册域名需要注意以下几点：

A good memory domain allows your users to easily remember your website again next time, convenient access, such as:163.com, baidu.com, apparently two categories are very easy to remember, your domain name should he may highlight the site of what kind, some large-scale comprehensive site often to digital, pinyin to do the brand marketing, and medium or small website, is to allow the user to the domain name can be judged website does, such as IT168, obviously is about the IT industry, site of the suffix option should be according to their own industry to choose .Com, .Cn .Net, .Org, .Com.cn and so on, most of the sites are end in COM, net also like this.

　　第三：服务器的选择

Third: the selection of the server

　　服务器关乎以后网站的发展，这点长沙尤度网络（http://www.csjcwl.com）是亲身体会，好的服务器让你无忧无虑，大可去做网站运营推广，而一个安全等等各方面做的不太好的空间，让你非常郁闷，几度奔溃，想起那些半夜起来要给服务器商打电话而无人应答的时候很是郁闷。所以这里建议大家选择一些有实力的公司，空间相对稳定的idc商(http://www.csjcwl.com)，这样你可以省去很多的麻烦！

After the server is web site development, especially that Changsha network ( http://www.csjcwl.com ) is a personal experience, good server lets you be light of heart from care, can go the website operators to promote a safe, and so on all aspects of not doing well space, make you very depressed, a few degrees of collapse, reminiscent of those in the midnight to server call no answer when it is depressed. So here we propose some have the strength of the company, space the relative stability of the IDC ( http://www.csjcwl.com ), so you can save a lot of trouble!

　　第四：网站制作

Fourth: website production

　　网站制作我们需要注意以下几方面：

Web design we need to pay attention to the following several aspects:

　　1）网站首页的设计现在好多企业做网站，都是看同行的网站做的不错，就直接找个公司说“你按照这个网站给我做个就行了”，或者是“随便找个模板给我套个网站”。殊不知暂且不提模板网站对优化和推广中存在的弊端，就单单仿制网站而言，一个同行的网站做出来很久，已经在行业内有一定的知名度，你做个一样的放上去根本就没啥可比性和竞争力，如何才能做出自己的品牌和优势。新一网根据多年的经验，建议在做网站的时间要根据自己的实际情况出发，量身定制自己的网站。

1) web page design is now a lot of enterprise website, is to see the peer web site to do good, just find a company to say" you according to this site to make me a line", or" looking for a template to give me a website". But not to mention the template sites on the optimization and promotion in the malpractice of existence, just copy website, a peer sites do come out for a long time, has been in the industry have a certain visibility, you do the same on it was nothing comparable and competitive ability, how to make their own brand names and advantage. A new network based on years of experience, suggestions on site of the time according to their own actual situation, tailored to your own website.

　　2）网站后台的制作网站的操作后台一点要简洁，便利。要具备信息发布通道，网站基本设置选项，导航栏目修改功能等网站后台所需要具备的最基本的功能，新一网科技在这里建议以上功能都添加上关键词和网页描述添加选项（最好带上）功能。

    2) the website backstage production site operations background a little should be simple, convenient. To have information dissemination channel, site settings, navigation column change function website background needed to have the most basic functions, a new network technology proposed here all of the above features are added on the keywords and webpage describing the Add option ( best band ) function.

　　3）网站结构的设计这点比较重要，一个网站做出来，一定要有合理的结构布局，一方面提高用户体验，一方面方便搜索引擎蜘蛛爬行，很多源码虽然在这方面做了很多工作，但是还是要我们自己去重新设计处理，同质化的模板太多，很不利于网站优化，所以不管是导航还是其他什么方向都要重新修改，这点大家可以参考下百度SEO建议，参考修改。这里我们所要追求的就是代码精简代码，提高网页加载速度，尽可能的采用div+css结构，js类尽可能的放到网页底部，关于这类的文章是比较多的，大家可以检索下。

    3) the website structure design which is more important, a website done, must have reasonable structural layout, improving the user experience, hand to facilitate search engine spiders crawling, many source although in this respect to do a lot of work, but still have to ourselves to design processing, homogenization of the template too much, is not conducive to the website is optimized, so whether the navigation or any other direction must be revised, so we can refer to Baidu SEO suggested, reference modification. Here we are seeking is streamlining the code code, improve the webpage loading speed, as far as possible the use of div+css structure, the JS class as much as possible in webpage bottom, about this kind of article is more, you can search by.

　　4）关键字选择这个关乎网站以后再能不能准确的展现给用户，能不能再搜搜引擎中取得好的排名，竞争激烈的关键词，会浪费你大量的时间，还不一定有好的成绩，所以这里的选择非常的关键，大家可以看看百度的web2.0优化建议，以便更好的发展。

    4) the site later keyword selection which can accurately show to the user, can search search engine to obtain good rank, the more competitive keywords, you would waste a lot of time, also do not have good result, so the choice here is the key, we can have a look Baidu Web2.0optimization suggestion, in order to better development.

　　5）内容的建设我们从近期百度的几次大的调整可以看出，也从官方的说明看出，提供高质量，尽可能是原创性的文章，不要搞采集和机器生成那类鬼都看不懂的文章，把内容展现给用户，而不是搜索引擎。

    5) the building from our recent Baidu several adjustments can be seen, also from the official explanation that, as far as possible to provide high quality, original articles, not to engage in collection and machine generated the ghost cannot read the article, the content is displayed to the user, rather than search engine.

　　6）url要标准化 url标准化，竟可能静态化，动态化的虽然可以抓取，但效果可能没有那么好，比如xx.com/news/index.php?id=1200和 xx.com/news/1200.html。

    6) URL to standard URL standard, so static, dynamic although can crawl, but may not so good, such as xx.com/news/index.php? Id=1200and xx.com/news/1200.html.

　　7）网站地图制作网址地图是网站必备的东西，方便用户也方便搜

索引擎的蜘蛛抓取

    7) site map site map is the site of the necessary things, convenient user is also convenient to search engine spiders crawl

　　8）robots.txt制作对于那些不需要被抓取的可以用robots.txt文件限制，具体大家可以搜索robots.txt文件的写法。

    8) robots.txt production for those who do not need to be captured by robots.txt file limit, you can search for specific robots.txt file written.

　　9）404页面的制作对于已经删除的文章应该返回404状态，并添加404页面反馈给搜索引擎已经删除。还有其他细节方面的大家可以多看看相关的内容。

    9)404page manufacture for deleted articles should be returned to the 404state, andadded404pages back to the search engine has been deleted. There are other details you can have a look related content.

　　第五：网站推广

    Fifth: website promotion

　　万事俱备只欠东风，经过前面的步骤，我们到达了运营推广的步骤，推广方式有很多种，比如论坛推广，QQ推广，百度竞价，B2B推广等等根据自己的情况选择合适的推广渠道。

  We just need to pull the trigger, after the previous steps, we arrived at our operations to promote step, promote the way has many kinds, such as a forum to promote, QQ promotion Baidu, bidding, B2B promotion etc. according to their own situation, choose the right promotion channels.

　　第六：坚持下去

  Sixth keep it up

　　网络时代让我们少了几分淡定，多了一些浮躁。多元化的信息充斥着我们的大脑，让我们形成了朝令夕盖改的习惯，今天想做论坛，明天要做SNS，SNS还没有搭建成又想做B2C，这可不行，我们看看现在存在的有成果的网站，都是坚持的结果，如果放弃了，就前功尽弃，所以再下决定的时候就一定要选择好，一旦决定了就不要再改变，相信自己的决定，坚持下去，只要方法正确你就一定能够成功

Network era makes us a little light, some of the more impetuous. A plurality of information flooding our brain, let us form make Xi cover change habit, want to do today, tomorrow will be the SNS, SNS was built and want to do B2C, which can not, we have a look now exist in productive sites, are adhered to the result, if give up, would waste all the previous efforts, so then decide you must choose good, once decided not to change, believing yourself, stick to it, as long as the method is correct and you will be successful

　　长沙网站建设中的领军企业长沙尤度网络http://www.csjcwl.com一直致力于网站建设不变，经过多年的发展，积累了丰富的设计制作经验。随着电子商务时代的到来，长沙尤度网络http://www.csjcwl.com制作的商城网站，商城返利网站，积分交易网站，B2B网站越来越多,寻求长沙尤度网络服务的网站建设客户也越来越多。我们也将坚持不断的创新和超越，为越来越多的客户提供更加优质的网站建设和网站服务。